LONDON – Tech entrepreneur and 'Diary of a CEO' host Steven Bartlett, whose company Flight Story has aggressively integrated AI into its content strategy, issued a clarification today regarding the scope of his digital transformation. While AI is now reportedly responsible for everything from animated children's shows to podcast scripting, Bartlett confirmed that the critical function of 'liking' and 'engaging' with his LinkedIn posts would remain exclusively human-powered.

“We’ve automated the ideation, the creation, the distribution – truly, the full stack of content production,” said Dr. Anya Sharma, Head of Algorithmic Synergy at Flight Story, in a statement that was almost certainly drafted by a sophisticated language model. “But the emotional labor of validating Steven’s personal brand on professional networking sites? That’s where we draw the line. We believe in authentic connection, especially when it comes to boosting engagement metrics.”

Sources close to the company indicate that initial attempts to deploy AI bots for LinkedIn engagement proved problematic. “They were just too efficient,” explained one anonymous developer. “The bots would like a post within milliseconds of it going live, then comment with perfect, insightful praise. It was uncanny. People started asking if Steven was okay, or if he’d finally achieved sentience.”

Bartlett is reportedly exploring a new 'Human Engagement as a Service' (HEaaS) model, where a dedicated team of interns will manually scroll and react to his content, ensuring a more 'natural' and 'believable' outpouring of digital affirmation. The company emphasized that this bespoke human touch is vital for maintaining the illusion of genuine influence in the age of automation.